Animated explainer: Building financial security for children

Every day, many families struggle to make ends meet, even with a job, and one unexpected expense can trigger a flood of instability. When children experience financial insecurity, their physical and mental wellbeing can be affected for years to come. Reliable income and access to essentials like food, healthcare and education create a ripple effect of stability and wellbeing. With fewer financial pressures, caregivers can focus on nurturing their children and building a secure home environment. These kinds of supports lay the groundwork for stronger families, healthier kids and more resilient communities.

This animation explains how the W.K. Kellogg Foundation is supporting policies and programs that boost financial stability–including guaranteed income programs. Research shows that when caregivers receive unconditional cash benefits, they invest in their children’s needs, creating a future where every child can thrive.